An experience awaits at Gen M Tour.

BMW of North Haven invites you to get behind the wheel of BMW M vehicles on Thursday, July 23, 2026. Gen M Tour transforms a street drive into a hands-on experience with BMW M. Discover performance that’s tailored to every generation.

Take your place in the driver’s seat of the M3, the genesis of the Gen M pedigree, as well as the thrilling M2 and the ultimate performance in the M5, featuring 717 horsepower.

All attendees will receive a $1,000 credit toward the lease or purchase of a new High-Performance M model, Electrified-Performance M model, or a Performance M model.

Spaces are limited and are on a first-come, first-served basis.

*$1,000 offer valid only on new model year 2025, 2026, and 2027 High-Performance M models, Electrified-Performance M models and Performance M models in dealer stock delivered and retailed through 12/31/2026. Offer valid to customers and their family members residing within the same household, who have registered and attended a 2026 Gen M Tour event. This offer cannot be used for previously ordered or previously delivered vehicles and is only valid on delivery of in-stock vehicles. MINI vehicles and BMW Pre-Owned/Certified Pre-Owned vehicles do not qualify. Offer valid on final negotiated price and may be combined with other applicable BMW offers that are available at the time of purchase. Only one OL number per vehicle may be used. Offer valid towards purchase price of eligible vehicle. Only valid at participating dealers.